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The Stealership Trap - Why We Need the Dealership "Rip Off"

The Stealership Trap - Why We Need the Dealership "Rip Off" on HackerTube: recommended by 3 Hacker News commenters across 3 separate months, 2022–2024.

FortNine

explainer · evergreen

Open on YouTube

FortNine explains the economics of the dealership model, arguing that dealers absorb inventory risk and help manufacturers' finances. It looks at whether cars and motorcycles could be sold more cheaply without them.

Why Hacker News recommends it

Offered as a well-researched counterpoint in threads complaining about car dealerships and direct sales.

people recommended it
3
separate months
3
strong recommendations
1
discussed on HN
2022–2024
“Here is a well researched youtube video on the subject.”
— somat, Nov 2022, in “Tesla finds a loophole in states where dealerships are forbidden: Tribal lands”

What HN commenters said

4 Hacker News comments link this video. Each one links back to its thread.

somatNov 2022Strongly recommends

Here is a well researched youtube video on the subject. ▶ this video And on that subject. What may be the best channel on youtube, amazingly well researched, written, shot, presented... and it's a(incredulous tone) motorcycle channel?!

in “Tesla finds a loophole in states where dealerships are forbidden: Tribal lands” · View on HN

somerandomqaguyAug 2022Recommends

Just as a look at the other side: ▶ this video - The Stealership Trap - Why We Need the Dealership "Rip Off" This is for motorcycles but the jist of it is that the situation with dealerships is convenient to motorcycle manufacturers. I suspect it's semi applicable to cars as well.

in “Ford CEO Had Enough: Dealers Raising Prices Need to Stop or Else [video]” · View on HN

dharmabJun 2022Recommends

This recent video on motorcycle dealerships argues that dealerships are beneficial for the financial arms of manufacturers and also manage risk due to warranty/recall work and sales flops. ▶ this video

in “Ford CEO says EVs will be sold 100% online with nonnegotiable price” · View on HN

somerandomqaguyJul 2024Cites it

It's mostly on the car manufacturers. Most of them seem to want the dealership model nowadays. There's no such laws in place requiring independent dealerships in Canada. Aside from the usual direct sales car companies, Genesis dealerships in Canada are all owned by Genesis Canada and I can order a car direct from Genesis. Yet most of the big names in cars operate with independent dealerships, as well as practically every motorcycle manufacturer as far as I know. In fact, Mercedes-Benz Canada just sold off all their Toronto dealerships to a AWIN/Zanchin [1] and AFAIK it wasn't because they were forced to. I don't have any real insight into why this is the case. Most I can say is that if direct sales was so lucrative for car makers, one has to wonder why they didn't take advantage of it here. That being said, FortNine released a video on why motorcycle dealerships work this way; I suspect a lot of it applies to cars as well: ▶ this video [1] [link]

in “New technology and old tactics have made buying a car a death march of deception” · View on HN

Topics & tags

Cars, EVs & motorcyclesBusiness & economics (other)Microeconomics & behavioral economicscar dealershipssupply chaindirect salesmotorcyclesretail economics