The mainboards are swappable at $400-1000 which means that if you like the chassis, your next upgrade would be considerably cheaper (and because the CAD files are available, you can easily buy or 3D print a case to use the old mainboard as a NUC). Although personally, the Framework doesn't seem so outside the pricing for the laptops I've been comparing it to anyway, tbt (in my case: ultrabooks that are Linux friendly with decent displays and that can get to 64GB of RAM) - the Slimbook Executive 14, Tuxedo Pulse 15 Gen2, Star Labs Starbook 14, are all around the same ballpark price. The HP Dev One is a bit cheaper, but on the flip side, the HP Elitebook 845 Gen9 is double the price. As for the marketplace, the keyboard, trackpad, case components, battery, and displays are also easily replaceable/repairable, which certainly matters a lot to me and I'd imagine would matter a lot to people who are looking at being able to upgrade or keep using the laptop longer term, or that are concerned about value/TCO. I think their are enough people that would be sold just on the "repairability" angle, but the modding culture stuff is cool too. I'm a big fan of some of the stuff happening, like this Eink display mod: ▶ this video
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